Sources: 1eBay Fast Facts, Q4 2016; 2eBay First-Party Data, US,
Monthly Average, H1 2015; 3eBay First-Party Data, 2016;
4eMarketer, 2015; 5eBay First-Party Data, US Sept 2015- Sept
2016; 6ComScore Key Measures, eBay.com*, July 2016 (3 Mo.
Avg.); 7ComScore Mobile Metrix, eBay (Mobile App), August 2016.
*Average based on a comparison of item page views before and after activating promoted listings in 2017.
**Sellers can promote fixed-price listings for all categories. Auction and Auction Buy It Now listings are not eligible at this time.
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